GPACAC Strategic Plan (2009-2013)
Governance & Leadership
Goal: GPACAC will utilize its membership from all three states to serve in positions of leadership and broaden the future of the organization. The organization will review current policies and procedures as they relate to the National Association for College Admission Counseling.
| ACTION PLAN | PERSON(S) RESPONSIBLE | COMPLETION DATE |
| Ensure all committees have representation from all three states. | - Executive Board - Committee Chairs |
2009 |
| GPACAC will conduct a thorough review of its by-laws, articles of incorporation, insurance, fiscal policies, & committee structure as it relates to NACAC. | - Executive Officers* - Delegates - Executive Assistant |
2010 |
| GPACAC will place an emphasis on the development of potential leaders for our affiliate and NACAC. | - Past President* - Executive Board |
2009-2013 |
| GPACAC will create and utilize a Policies and Procedures manual for the executive board. | - President* - Past President, President-elect - Treasurer |
2009-2010 |
Financial Stability
Goal: GPACAC will maximize its financial resources to enable us to provide quality programming and services.
| ACTION PLAN | PERSON(S) RESPONSIBLE | COMPLETION DATE |
| Maintain a minimum of 50%* of the operating budget in reserve and develop an investment policy and strategy. *NACAC recommendation for S&R affiliates. | - Treasurer* - Fiscal Oversight Committee |
2009-2013 |
| Maintain and develop non-membership revenue streams. | - Executive Board | 2009-2013 |
| Develop partnerships with organizations and companies that will assist financially with GPACAC programs (including but not limited to scholarships, college affaires, NACAC grants). | - Fund Development - College Fair Committee |
2009-2013 |
| Develop a budget for the board and committees. | - Treasurer, President, Treasurer-elect, Past-President, President-elect | 2009-2010 |
Image & Identity (Communications, Marketing & Technology)
Goal: Create marketing, public relations and technology efforts that provide a consistent and professional image and message of GPACAC to secondary school counselors and college admission professionals.
| ACTION PLAN | PERSON(S) RESPONSIBLE | COMPLETION DATE |
| Utilize website & elist as a key marketing tool that is beneficial to our secondary and postsecondary members. | - Tech. Committee* - Editorial/Communications Committee |
2009-2013 |
| Reach out to underrepresented & first generation populations, and those that serve those populations. | - Human Relations Committee - Professional Dev. Committee (state coordinators) - Conf. Planning Committee |
2009-2013 |
| Restructure current editorial board to broaden its services - Communications Committee* | - Communications Chair* - Executive Officers |
2009 |
| Develop a legislative network in each state to inform members (& non members) of federal & state legislative issues in our profession. | - Government Relations Committee* - Communications Committee |
2010 |
Membership & Programming
Goal: GPACAC will service its members with valuable educational programming to enhance and grow membership.
| ACTION PLAN | PERSON(S) RESPONSIBLE | COMPLETION DATE |
| GPACAC will increase its membership at a rate of at least 10% per year, with an emphasis in post secondary and underrepresented membership. | - Membership Committee* | 2009-2013 |
| GPACAC will create a membership directory that serves as a resource for our members. | - Membership Committee* - Communications Committee - Executive Assistant |
2010 |
| Reach out to members and those we serve by state with programming and college fairs. | - Professional Dev. Committee - Human Relations Committee - Technology Committee - College Fairs Committee |
2010 |
| GPACAC will create a "Benefits of Membership" document to use in marketing. | - Membership Committee - President |
2009 |
